Affiliate programs, compared by the numbers
Commission, cookie window, payout model and the network behind each program, side by side. Plus free calculators and playbooks for the publishers who promote and the brands who pay.
Edit any number. The math assumes 5% of referred customers cancel each month. Real results depend on traffic quality, offer fit and each program’s current terms.
Two sides of every link
Every affiliate link connects a publisher who sends the buyer and a brand that pays for the sale. Affilia is built for both.
Publishers and creators
Find programs your audience will buy from, and know what a click is worth before you write the review.
- Published terms for 26 programs, with cookie windows and payout models side by side
- Calculators for commissions, EPC and page RPM
- Disclosure text written to FTC expectations
Brands and SaaS teams
Launch a program or restart one that stalled, with benchmarks for commission rates, networks and the software that runs it.
- A commission planner tied to your margin and acquisition cost
- Networks and affiliate software compared on published pricing
- A free written growth plan for your program
Programs worth a look this month
Published terms, checked in November 2026. Recurring programs keep paying while the customer stays subscribed, up to the stated limit.
| Program | Commission | Model | Cookie | Runs on |
|---|---|---|---|---|
| HubSpotMarketing and CRM | 30% recurring for up to 12 months | Recurring | 180 days | Impact |
| SemrushMarketing and CRM | $200 per new subscription plus $10 per trial | One-time | 120 days | Impact |
| WebflowWebsites and hosting | 50% recurring for 12 months | Recurring | 90 days | Official program |
| Systeme.ioCourses and creators | 60% lifetime recurring | Recurring | Lifetime | Official program |
| GetResponseEmail marketing | 40% to 60% recurring for 12 months | Recurring | See terms | Official program |
| WP EngineWebsites and hosting | $200 or more per sale | One-time | 180 days | Official program |
| ShopifyE-commerce | $150 per full-price plan referral | One-time | See terms | Impact |
| NordVPNVPN and security | 40% to 100% of the first sale plus 30% on renewals | Hybrid | 30 days | Official program |
This week’s spotlight
Free tools that do the arithmetic
No sign-up. Everything runs in your browser and nothing you type is stored.
The Affilia Academy
Twelve practical guides, in order. Start at the top if you are new, or jump to the one you need.
- How affiliate marketing actually works, and who gets paid7 min
- How to evaluate an affiliate program: the numbers that matter8 min
- Cookie windows and attribution without the jargon6 min
- Recurring or one-time commissions: the lifetime-value math6 min
- Affiliate content that converts8 min
- Affiliate disclosures: what the FTC expects7 min
Watch and learn
Hand-picked tutorials from creators and from Google itself. Videos load only when you press play.
Affiliate marketing for beginners: full course
Ferdy Korpershoek
How to create an affiliate website in WordPress
WPBeginner
Google Search explained
Google Search Central
Industry headlines
Partnership news from around the web, refreshed automatically. Last update: Nov 6, 2026.
Get a free affiliate growth plan
For brands launching a program or reviving one that stopped growing. Tell us where you are and we reply with a written plan.
- Commission benchmarks for your category
- The partner types to recruit first, and where to find them
- Network or in-house software: the cheaper route at your volume
- A reply within two business days, with no cost or obligation
Win a featured spot
Season 1 of the Affilia Creator Challenge rewards the most useful affiliate case study.
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